PKR.com to make TV stars of its top players

London, May 16, 2008 – Next-gen poker room PKR.com has announced ambitious moves into television that will see its innovative gameplay beamed into more than fifteen million homes across Europe.

Airing nightly, the shows will feature in-game footage captured from the final tables of two of PKR.com’s most prestigious tournaments – the $100 buy-in $10,000 Guaranteed tournament taking place each Thursday and Saturday’s $60 buy-in ‘$20,000 Guaranteed TV Showdown’. Hopeful players can buy-in direct or qualify via satellite for as little as $2.

Taking its lead from popular real world poker broadcasts, PKR.com’s televised tournaments allow viewers to see all hole cards while listening to expert analysis provided by the PKR.com podcast team - host Colin Morris and commentators James ‘Jabbawa’ Bach and Dan ‘Danski’ Grant. PKR.com’s rich real-time 3D graphics, customisable player avatars and range of emotes all contribute to making this the most engaging, entertaining and watchable online poker programming ever seen.

“The chance to play poker on TV was traditionally the reserve of well bankrolled pro’s, but our televised tournaments now give players of all levels the chance to play in front of audiences across all of Europe” said PKR.com Marketing Director, Simon Prodger.

PKR.com’s televised tournaments will be available to viewers in the UK, France, Belgium, The Netherlands, Germany, Spain, Finland, Norway, Sweden, Denmark, Iceland and Malta. All broadcasts are also available for viewing online at the PKR TV channel on You Tube (YouTube - PKRTV's Channel).

PKR.com’s move into branded content follows earlier successful forays into TV advertising that has introduced the site to thousands of new players.

PKR tournament poker will be broadcast in the following countries: The UK, France, Belgium, The Netherlands, Germany, Spain, Finland, Norway, Sweden, Denmark, Iceland and Malta
This large catchment has been achieved by partnering with Pitch Gaming (UK channels 157 and 842) and the Poker Channel Europe (non-UK coverage). The Poker Channel is broadcast to over 15 million cable and satellite homes in 13 markets.

PKR tournament poker will be airing:

·In the UK on Sky channels 157 (Hollywood TV) and 842.
·In France on Noos, Numericable and Free (Channels 48, 95 and 145 respectively)
·In Germany on Kabel Deutschland, KBW, Unity Media, NetCologne, NetMartens, Zattoo
·In Belgium on BeTV and Coditel (Channel 168)
·In Luxembourg on Coditel (Channel 168)
·In Netherlands on UPC Digital (Channel 127) and KPN (Channel 316)
·In Finland, on Welho (Channel 212) and Canal Digital (Channel 94)
·In Norway, Sweden and Denmark on Canal Digital (Channel 94)
·In Iceland on Skjarinn
·In Spain on Imagenio (Channel 98) and Zattoo
·In Malta on MelitaCable (Channel 209)
·Pan-Europe: at 1° West with set top box tuned to 11.229 GHZ Horizontal

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And if you can't wait: PKR already has their own Youtube channel at YouTube - PKRTV's Channel

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